a specific strategic initiative

The final paper is designed to create a specific strategic initiative (service / product / service line) planning document that will include :

1) definition of your organization AND the market in which your organization competes;

2) strategic initiative (product or service) description;

3) justification of how it fits into the “system level strategy”

4) evidence of strategic thinking in the process; and

5) timeline to get your strategic initiative achieved

This Plan should also identify and describe appropriate and realistic goals, action items, possible metrics to determine success, and intended outcomes. You should use third party citations to support your initiative / goals.

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